Vodafone to supply low-Cost mobiles to its emerging markets
On 02.15.10, In Mobile, By Editor
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www.WirelessFederation.com/news: A couple of low-cost mobile phones will be started by Vodafone that will retail, without a subsidy, for less than US$20 each. India, Turkey and 8 markets in Africa – The Democratic Republic of Congo, Ghana, Kenya, Lesotho, Mozambique, Qatar, South Africa and Tanzania will receive the phones initially.

An extensive logistics infrastructure, reaching deep rural segments where mobile penetration typically remains low will support the launches in order to maximize the availability of the handsets across countries with sizeable and isolated rural populations.

According to Patrick Chomet, Vodafone’s Group Director of Terminals, the cost of mobile handsets can be one of the most significant barriers for people in accessing and benefiting from the growing number of socially valuable mobile services and the lives of the people will be changed and improved as they become part of the mobile society.